Lechon Manok Franchise Guide (Andok's & Chooks-to-Go)
Pwede kang pumasok sa lechon manok business via franchise (Andok's; Chooks-to-Go kapag formally open ulit) o sarili mong brand na parang Andok's/Chooks. This guide compares options, typical fees, and the government registrations you'll need.
What you'll learn in this lechon manok franchise guide
This lechon manok business guide for the Philippines explains how Andok's franchising works, what is currently possible with Chooks-to-Go, and the standard business registrations and permits you need whether franchise or sariling brand.
You can also read our DTI Business Name Registration Guide, Barangay Business Permit Guide, and Business Registration & Bank Account Guide for more detailed next steps.
Para i-test kung sapat ang franchise capital at monthly operating budget, puwede mong gamitin ang Budget Calculator para sa fixed costs at loans, ang Product Costing Calculator para i-modelo ang presyo, food cost, at target markup ng mga lechon manok at ulam combos, at ang Electricity Calculator para tantyahin ang kuryente ng freezers, chillers, exhaust at ilaw sa branch.
Overview: Paano pumasok sa lechon manok business
Pwede ka pumasok sa lechon manok business via franchise (Andok's; Chooks-to-Go kapag formally open ulit) o sarili mong brand na parang Andok's/Chooks. Iba ang steps at fees per option, kaya hatiin natin.
Option 1: Andok's Franchise
Basic fees and investment
- Franchise fee (Take-out kiosk): around ₱300,000 for 3-year term.
- Franchise fee (Dine-in): around ₱500,000 for 5-year term.
- Total investment: approx. ₱2.5M (take-out) up to ₱7.5M–₱10M (dine-in) including construction, equipment, and working capital.
- Ongoing fees: royalty about 3% of sales, marketing about 1% of sales (confirm with Andok's for latest figures).
Step-by-step for Andok's
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Research model (take-out vs dine-in)
- Decide kung kaya mo ang capital at space requirement.
- Take-out kiosk: usually around 40–50 sqm; dine-in: mas malaki at mas mahal.
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Prepare franchise application requirements
- Letter of Intent (LOI) with proposed location details.
- Vicinity or location map of site.
- Resume with 2x2 photo and contact details.
- Character references with contact details (non-relatives).
- Bank certificate to show financial capacity.
- Certificate of employment (kung employed ka pa).
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Submit to Andok's franchise department
Send LOI + requirements via their official email or contact details listed sa franchise directories / PFA listing.
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Evaluation and meeting
- Site assessment and interview.
- Kapag approved, bibigyan ka ng detailed franchise proposal (exact investment breakdown, construction estimate, training schedule).
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Sign Franchise Agreement & pay fees
- Pay franchise fee (₱300k or ₱500k, depende sa model).
- Prepare remaining capital for construction, equipment, initial inventory, and contingency.
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Store build-out and permits
- Company will assist with layout, branding, and store standards.
- Kailangan mo nang ayusin government registrations (DTI/SEC, barangay, Mayor's permit, BIR) pareho lang ito sa ibang food business (see section below).
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Training and opening
- Owners and staff will undergo operations training.
- Soft opening then grand opening as per Andok's marketing guidelines.
Option 2: Chooks-to-Go (status and costs)
Status and possible options
- Chooks-to-Go is a national brand of Bounty Agro Ventures, Inc. (BAVI).
- Official page recently said they are still fixing the system for franchising and will announce details on their page — ibig sabihin, limited or on-hold pa yung full traditional franchise.
- Meron silang hiwalay na “Certified Chooks-to-Go Reseller” program na around ₱3,000 starting capital (small reselling business, hindi full store franchise).
Franchise cost ranges mentioned online (for reference only)
- Some materials cite franchise fee approx. ₱300k–₅00k, depende sa store size at location.
- A full store investment estimate mentioned is around ₱1.1M–₱2.5M (equipment, set-up, initial stocks, etc.), pero dapat i-confirm sa Chooks-to-Go mismo dahil nagbabago ito.
What you can do now (Chooks)
- Monitor official channels: Follow the official Chooks-to-Go FB page and website for franchising announcements.
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Inquire about:
- Full franchise (kapag open na ulit).
- Reseller program (mababang kapital; puwedeng stepping stone).
- Prepare generic requirements: proof of financial capacity (bank docs), proposed location photos + map, and basic personal/business background (CV, business experience).
Government registrations and permits
Kapag approved ka na ng franchisor (o kahit sariling brand), kailangan mo pa ring sundan normal PH business registration process.
A. Business structure & name
- Piliin structure: pinaka-simple ang Sole Proprietor (DTI). Mas formal ang Partnership/Corporation (SEC), at kadalasan ito gusto ng franchisor for bigger outlets.
- Register name (Sole prop): DTI Business Name Registration (online or DTI office).
- Register name (Corp/Partnership): SEC registration.
B. LGU permits
- Barangay clearance: Dalhin DTI/SEC cert, ID, lease contract/land title, sketch of location. May barangay fee (a few hundred to a few thousand pesos depending sa barangay and business size).
- Mayor's / Business Permit: Requirements usually include DTI/SEC, barangay clearance, lease, location sketch, IDs, and photos. Kasama rito ang Fire Safety, Sanitary permit, zoning clearance; fees commonly range from a few thousand pataas depende sa location, floor area, declared capital at classification.
C. BIR registration
- BIR Forms: Sole prop uses BIR Form 1901; corporation/partnership uses 1903.
- Submit sa RDO ng head office, pay registration fee ₱500/year plus documentary stamp tax as applicable.
- Apply for ATP/invoicing, register books of accounts, at piliin ang tax type (percentage/VAT, etc.).
D. Employees and mandatory benefits
- Kapag may employees, register business and employees sa SSS, PhilHealth, Pag-IBIG, at DOLE (for some sizes/industries), kadalasan via Philippine Business Registry kiosk or online systems.
Quick comparison: Andok's vs possible Chooks-to-Go franchise
| Item | Andok's Franchise | Chooks-to-Go (potential franchise) |
|---|---|---|
| Brand status | Open for franchising, clear packages listed. | Brand is active; official franchising system inaayos pa. |
| Franchise fee (typical) | ₱300k (take-out); ₱500k (dine-in). | Some materials: ₱300k–₅00k (unofficial; confirm direct). |
| Total estimated investment | ₱2.5M (take-out) to about ₱7.5M–₁0M (dine-in). | Around ₱1.1M–₱2.5M mentioned in docs; subject to change. |
| Reseller / low-capital option | Walang published micro-reseller program. | Certified reseller program starting about ₱3,000 capital. |
| Contract term | 3 yrs (take-out); 5 yrs (dine-in). | Terms not clearly published yet; depende sa future program. |
Kung gusto mo, puwedeng gawin ang next step as budget scenarios (hal. target mo ₱3M vs ₱5M all-in), kasama ang projected kita at break-even timeline. Gamitin ang mga figures dito as starting point, tapos i-verify sa franchisor mismo bago mag-commit.
Final reminders
Kahit gaano kaganda ang brand, ang pinaka-critical pa rin ay location, food quality, at daily operations. Siguraduhin na kaya mong hawakan ang capital requirement, may clear ka na idea sa permits at taxes, at may backup plan ka kung bumaba ang sales.